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MINDSHARE

Keep on top of trends and current thinking in marketing, branding, advertising and marketing communications. Here you will find articles, papers, news, links and wisdom to read and share.

  • Wisdom
    Facts, Figures and Statistics
    Notable Quotations

  • Articles & Papers
    Data Append Best Practices
    Marketing to a Captive Audience
    Don't Ask for Feedback If You Don't Want to Listen
    Nine Steps to Ensure Marketing and Sales Speak the Same Language
    Take Advantage of Slow TImes and Catch Up on Data Hygiene
    Landscaping To Fit Your Lifestyle
    Have You Forgotten to Drain the Swamp?
    Marketing Wisdom 2010

  • Links Affiliates and Resources
    Studio Advent Graphic Design

    Marketing and Business Publications
    Advertising Age
    AdWeek
    BrandWeek
    BtoB Magazine
    Business 2.0
    Chief Marketer
    DM News
    eMarketing and Commerce
    Entrepreneur
    Fast Company
    Inc.
    MediaWeek
    Promotion Marketing Association (magazine)
    Reed Business
    Sales & Marketing Management
    Selling Power
    Target Marketing

    Analysts and Research
    Forrester
    Gartner
    Harvard Business Review
    Marketing Research Association's Alert! Magazine
    Quirk's Marketing Resarch Review
    World Advertising Research Center (WARC)

Creative marketing solutions and hands-on support from concept and strategic planning through implementation.

"What you say in advertising is more important than how you say it."
- David Ogilvy

"A house of brands is like a family, each needs a role and a relationship to others."
- Jeffrey Sinclair, Brand Strategist

"A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well."
- Jeff Bezos

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